
Working Start > Business Startup > Business Plan |
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| Definition, Explanation | Tips, Checklist |
Setting up a business plan plays a central role in the formation or take-over of a company. The business and technological concept, the economic environment as well as the necessary financial and personnel means are described in detail in it. In this way, the business plan becomes one of the important strategy papers and control instruments for the entrepreneur for defining his/her targets and checking these on a regular basis. A professional business plan is a prerequisite for obtaining funds, be it form banks, business angels, venture capital companies or supporting state programmes like business grants. Accordingly, it must be tailored to the target group and aim.
First and foremost, the business plan is intended for you. You define your product or service in it, make statements about your market and competitors, describe your unique selling proposition, give thought to marketing and sales, describe your competences and plan the financial development of your company in a multi-annual plan.
Copyright: Angela Bauer